How to Get Bing WebMaster Verification Code
Today in this article, we shall see how to Get Bing WebMaster Verification Code for the website, WordPress sites, etc.
Updated November 2026: a WordPress meta tag section, a troubleshooting and import section, and an FAQ.
If you already have registered your site or WordPress wite on the bing webmaster tools, then you can find your verification code by following the below-mentioned steps.
You will get a Bing verification code for your site in the form of a below meta tag as below,
<meta name="msvalidate.01" content="your code" />
Please follow below high-level steps to get the code,
Lets check each step in details,
Step1 – Login to Bing webmaster tools and Enter the dashboard
Login to Bing webmaster tools using the below link and Enter the dashboard,
Please make sure you have logged in with your Admin email account which is registered for the website.
Step2 – Hit on Add & verify URL using your website URL
Please use the below URL using your website name and see the trick!
https://www.bing.com/webmasters/home?siteUrl=https://{your wesbite}/&state=verifySite
Step3: Click on HTML Meta Tag and copy verification code
Click on the HTML Meta Tag, you shall see the below details.
Copy the code and use it in any of the SEO tools or places where you want to use it.
Please note – You must log in with your Admin email ID else you shall not see the HTML Meta tag option
References:
That’s All! Happy Blogging!
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How to Add the Bing Verification Meta Tag to WordPress
Put the ownership code where WordPress prints it in the page head, either through an SEO plugin or a header-injection tool. Bing’s tag uses the name msvalidate.01, and its content attribute holds your code. The only real decision is whether your tool wants the whole tag or just that value.
This table shows what each common tool expects:
| Tool | Where to paste | What to paste |
|---|---|---|
| Yoast SEO | Yoast SEO > Settings > Site connections, Bing field | Content value only |
| AIOSEO | Webmaster Tools tab, Bing Verification Code field | Content value only |
| WPCode | Code Snippets > Header & Footer | Full meta tag |
Why does verification fail after pasting the code?
The usual cause is pasting the full tag into a value-only field. The plugin wraps your input in its own tag, so the output ends up malformed and Bing can’t find the code. If a plugin field fails, view the page source and compare what it printed with the tag Bing gave you.
How do you add the tag without a plugin?
Hook a small function into the wp_head action that echoes the full tag. Put it in a must-use plugin rather than a child theme’s functions.php. A child theme works, but the tag disappears the day you switch themes, and verification can break with it.
Note: A must-use plugin is a PHP file in
wp-content/mu-pluginsthat WordPress loads automatically. Think of a sign bolted to the building rather than hung on one tenant’s door. Changing the theme (the tenant) doesn’t take it down.
How do you confirm the tag is live before clicking Verify?
Fetch the homepage from the command line and search for the tag name: curl -s https://example.com/ | grep msvalidate. Swap in your own domain. If the full tag prints, Bing can see it too.
If nothing prints, a caching plugin or CDN is probably serving stale HTML. Purge both caches and run the command again.
Click Verify in Bing only once the tag shows up in the output. Clicking early just returns a failure and tells you nothing new. After verification, leave the tag in place. Removing it, or losing it through a plugin or theme change, can break the verified status.
Fixing Failed Verification and Keeping Your Site Verified
When Bing can’t verify your site, it is almost always fetching a different version of your page or file than the one you edited. Once you fix that, you need to leave the tag in place so the site stays verified.
Why can’t Bing find the meta tag or BingSiteAuth.xml?
Bing requests your site like any visitor, so it sees what a visitor sees. These are the usual causes:
- Stale cache or CDN: a page cache or CDN may still serve the old homepage without your
msvalidate.01tag. Purge both, then load the front page and check the head. - www vs non-www, http vs https: if the site you registered redirects to another variant, Bing may check a URL that never had the tag. Register the version your site actually redirects to.
- Security plugins: a firewall or hardening plugin can block the XML file or return an error for it. Allow the file, or switch to the meta tag.
Note: A CDN is like a branch library that keeps copies of popular books. If you update the original, the branch can keep lending the old copy until it refreshes.
What other verification methods does Bing offer?
Besides the HTML meta tag, Bing supports three more methods, which help when you can’t edit your theme or plugins.
- DNS auto verification: Bing checks ownership through your DNS provider.
- XML file: download
BingSiteAuth.xmland upload it to the site root. - CNAME record: add the record Bing gives you at your DNS host.
How do you keep the site verified?
Leave the tag or file in place permanently. Switching your theme, SEO plugin or layout can silently remove the tag and break verification, so recheck the page head after any such change.
You can also skip manual verification by importing the site from Google Search Console. Sign in to Bing with the same Google account that owns the property.
- What you get: site access and your sitemaps. Bing does not get your Search Console analytics.
- Limits: each import handles up to 100 sites, and the per-account limit is 1,000.
- Rechecks: Bing periodically re-checks ownership through Search Console. A third-party source says disconnecting that access may require reverification, so keep it connected.
Does verification make Bing index your site faster?
No. The ownership code only proves the site is yours. To help Bing discover content, submit a sitemap or use IndexNow, which are separate mechanisms.
Thank you for this. I guess Bing has changed their layout and this worked perfectly
Hello Ashley, thanks for your comments. Glad it helped you!